Photo from the Charles Van Bibber collection
1918 S Broadway|
Saint Louis MO
|Record #18897 |
Closed: Yes (date unknown)
Demolished: Yes (date unknown)
Current Organ: none
| Also Known As: New Shenandoah|
Information for this tour was contributed by Charles Van Bibber.
The Apache was originally the New Shenandoah and was located at 1918 South Broadway in the South Broadway Shopping District.
It had a stand alone box office out at the sidewalk. It was originally part of the Samuel Komm Theatre Chain. The chain included the New Shenandoah, Merry Widow, The Family, The Southway, The McNair, The Princess, The Maryland and the Virginia theatres. Mr Komm renamed the New Shenandoah to the Apache so that it would be listed at the top of the movie directory in the newspaper. It had a beautiful long marble lobby and once you were inside the theatre the theatre was to the right as you went in. It was a single floor theatre and held over a thousand seats on one floor. One of the better class neighborhood theatres.
Mrs. Ella Savage was the cashier for over 40 years and when the area around the theatres was designated as the Koskiusko redevelopment area and all the area was demolished, the Apache was one of the last to go. They changed their programs 4 times a week. I remember having to wait in lines over a block long to get in on Fridays, Saturday, and Sundays. The last program that they ran was Doris Day in Midnight Lace. Ella Savage was the theatre manager as well as still selling the tickets in her outside ticket booth.
This was a beautiful local neighborhood house. I can still remember the huge life size Apache Indian in neon at night as it lit up the whole block that the theatre was located on. During intermission they played music and all the kids would go down in front of the stage and dance to the records that they played over the sound system.
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Photos from the Charles Van Bibber collection.
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The New Shenandoah T...
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Last featured 3/8/2005. Last edited 3/8/2005.
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