Biscayne III Theatre

1998 Photo from the Adam Martin collection

301 N Stadium Blvd Columbia MO

Information for this tour was contributed by Darren Snow.

"NOW! SHOWING!" blurted the first Trib ad for the new Jerry Lewis triplex at the Biscayne Mall. There was apparently no accompanying article on the opening, if indeed this was the theatre's first day. Boom, there it was. And Bust, it was over in a flash. Manager Jerry Glassburn was struggling almost from the beginning to free the cinema from Jerry's chain, which had started out with lofty goals of exclusively family-style entertainment. It only took five weeks for the theatre to start programming some pretty trashy material, and a 4/29 Tribune article revealed that American Cinema Corp., JLC's Missouri and Illinois franchisee, had decided to change the theatre's name to the Biscayne III starting the following Wednesday. This would allow it to show X-rated movies, which the management had been hoping to do. New signage was expected to follow within three to four weeks.

With the expansion of the home-video market, the demand for "blue" movies on the big screen decreased, and the heavy breathing at the Biscayne slowed considerably. Mainstream fare went over well at the triplex until the adjacent Columbia Mall built its own four-screen cinema in 1986. The Dickinson chain, which had taken possession of the Biscayne by now, dropped prices to $1.50 per ticket to stay competitive, but finally threw in the towel in summer 1998.

February 1998 photos from the Adam Martin collection.

64 KB 625x412	66 KB 625x412	73 KB 625x412	64 KB 625x412	63 KB 625x412
67 KB 625x412	59 KB 625x412

Return to the top of this page   or   Return to the main page

Log in to remove these ads Fandango Buy movie tickets, look up showtimes, watch trailers and more!

All information presented in this site is believed to be accurate, based upon available information. However, errors do occur and the information presented here may not reflect reality, often due to circumstances beyond control. Some documents, images and logos contained in these documents belong to various organizations and corporations. Their inclusion here is for the benefit of the reader and for the benefit of the particular organization, but they are, in fact, the copyrighted property of those organizations. Their presence here does not imply any endorsement of CinemaTour by those organizations. CinemaTour is not affiliated with any cinema or circuit.

© 1995-2008 Vision Entertainment Services. All rights reserved.
Use of this site signifies agreement to terms of service.